R--Advertising with the Minnesota Vikings at the Mall of America Field.

Advertising at home games of the Minnesota Vikings. Estimated value of Advertising is $252,225.00 The advertising package includes: - Billboard Signage over H Gate at the Mall of America Field. - Permission to have recruiting booths and recruiting vehicles in front of H Gate. - Advertising and Video clips on the Official MN Vikings Team Website. - MN Army National Guard the Official Color Guard at three (3) home games. - Discount ticket prices to All MN Army National Guard members for one (1) TBD Vikings Home Game. - Diversity Education/Recruiting Event at Vikings HQ for a day, open to up to 500 students and Recruiting Staff. Including presentations by many member of the Vikings Organization. - Player Connection to the Community, voice over PSAs and Public appearances on several occurrences by a MN Vikings player TBD. - Regional PSA Placement during Game Broadcasts. - PSA Placement during Coachs Radio Show. 4. Authority Cited: FAR 6.302-1 Only One Responsible Source and No Other Supplies or Services Will Satisfy Agency Requirements (a) Authority. (1) Citations: 10 U.S.C. 2304(c)(1) or 41 U.S.C. 253(c)(1) (2) When the supplies or services are required by the agency are available from only one responsible source, or, for DOD, NASA, and the Coast Guard, from only one or a limited number of responsible sources, and no other type of supplies or service will satisfy agency requirement, full and open competition need not be provided for& (b) Application. This authority shall be used, if appropriate, in preference to the authority in 6.302-7; it shall not be used when any of the other circumstances is applicable. Use of this authority may be appropriate in situations such as the following (these examples are not intended to be all inclusive and do not constitute authority in and of themselves): (1) When there is a reasonable basis to conclude that the agencys minimum needs can only be satisfied by (i) Unique supplies or services available from only one source or only one supplier with unique capabilities; or, (ii) For DOD, NASA, and the Coast Guard, unique supplies or services available from only one or a limited number or sources or from only one or a limited number of suppliers with unique capabilities& (c) Application for brand name descriptions. An acquisition that uses a brand name description or other purchase description to specify a particular brand name, product, or feature of a product, peculiar to one manufacturer does not provide full and open competition regardless of the number of sources solicited. It shall be justified and approved in accordance with FAR 6.303 and 6.304. The justification should indicate that the use of such descriptions in the acquisition is essential to the Governments requirements, thereby precluding consideration of a product manufactured by another company. See 5.102(a)(6) for the requirements to post the brand name justification. (Brand-name or equal descriptions, and other purchase descriptions that permit prospective contractors to offer products other than those specifically referenced by brand name, provide full and open competition and do not require justifications and approvals to support their use.)