R701--Celtics Advertising Agreement Base 08/28/2023 to 08/27/2024 523C38271

Sole Source: Base and 4 option periods: Base Year: 08/28/2023-08/27/2024 Option Year one: 08/28/2024-08/27/2025 Option Year two: 08/28/2025-08/27/2026 Option Year Four: 08/28/2027-08/27/2028 0ption Year three: 08/28/2026-08/27/2027 Comcast Sportsnet/NBC Sports Boston Advertising and Marketing campaign Scope of Work: The contractor shall provide the resources and services necessary to complete: 1x Monthly Boston Retired Athletes Content Element :30-:45 Video NBCSB.com Index Page Housing All Boston Retired Athletes Content Videos 1x Monthly NBCSB.com Articles Posted onto NBCSB.com / Social 1x Monthly NBCSB.com Video Posted onto NBCSB.com Social Channels Chromed Sponsor Lines Boston Retired Athletes & Run Of Site Inventory Display Chromed Sponsor Lines Boston Retired Athletes & Run Of Site Inventory Pre-Roll 1x Monthly NBCSB.com Homepage & Social Takeover All Video Content will include :05 Second Post Roll BB embedded within content Celtics Pre-Game Live Veteran s Perspective Feature In 82 Regular Season Games Celtics Pre-Game Live BB In 82 Regular Season Games 10x (:30) Celtics In-Game Commercials 70x (:08) Celtics In-Game Game Flows In 82 Regular Season Games 3% SOV Celtics Live Stream 250x (:30) commercials during Zolak & Bertrand, M-F 10a-2p 250x (:30) commercials during Felger & Mazz, M-F 2p-6p 17x (:30) commercials during Patriots Pre-Game Live, Su 12n-1p 17x (:30) commercials during Patriots Post-Game Live, Right After Game