PLEASE NOTE: THIS AMENDMENT IS TO CORRECT THE DATE OF RESPONSE IN THE ORIGINAL COMBINED SYNOPSIS/SOLICITAION FROM MONDAY TO WEDNESDAY MAY 15, 2013, 12NOON EST. PLEASE NOTE: THE PURPOSE OF THIS COMBINED SYNOPSIS/SOLICITATION IS FOR A SET-A-SIDE FOR 100% SMALL BUSINESS. Solicitation Number: VA-241-13-R-0649 Notice Type: Combined Synopsis/Solicitation Synopsis: This is a COMBINED SYNOPSIS/SOLICITATION for commercial items prepared in accordance with the format in subpart 12.6, in conjunction with the policies and procedures for solicitation, evaluation, and award as prescribed under FAR 13.1, and as supplemented with additional information included in this notice. This announcement constitutes the only solicitation; proposals are being requested and a written solicitation will not be issued. (ii) The solicitation number is VA-241-13-R-0649 and is issued as a Request For Quotation (RFQ) (iii) The provisions and clauses incorporated into this solicitation document are those in effect through Federal Acquisition Circular 2005-66, April 01, 2013. Provisions and clauses incorporated by reference have the same force and effect as if they were given in full text. The full text of the Federal Acquisition Regulations (FAR) and Veterans Affairs Acquisition Regulations supplement (VAAR) can be accessed on the Internet at http://www.arnet.gov/far (FAR) and http://vaww.appc1.va.gov/oamm/vaar (VAAR) (iv) The North American Industry Classification System (NAICS) code is 515112, and the size standard is $35.5 million. (v) This requirement consists of six (6) line items (includes quantity): Description QUANTITY UNIT UNIT PRICE AMOUNT 1 Local radio station will support VA New England Healthcare's education and enrollment activation during a key time frame. A high frequency educational radio schedule with an impactful and memorable digital program will bring VA New England Healthcare to the forefront of Country listeners minds. 29 Commercials per week. 1.00 MO __________________ __________________ 2 96 :30 second commercials for 3 weeks May 27 5 :30 second commercials per week Country website take over for Memorial Day. One day the entire home page on .com will be branded VA New England Healthcare. 1.00 MO __________________ __________________ 3 June 3rd - June 16th (58) :30 second commercials for 2 weeks June 17th - June 30th (48):30 second commercials for 2 weeks 1.00 MO __________________ __________________ 4 July 1-July 14th (64):30 second commercials for 2 weeks 1.00 MO __________________ __________________ 5 Country Music Fest - Media Campaign: A bank of 105 :60 second commercials to run in third quarter on local radio station, best times available with a guarantee of 1/3 to run M-F 6a-8p, 1/3 to run M-F 6a-10p and 1/3 to run M-SU 6a-12m. Digital Media Campaign: 100 streaming commercials, 25 per week for four weeks leading up to the show. 1.00 MO __________________ __________________ 6 November 4th-November 17th, (70) :30 commercials per week RAND ________________ 1.00 MO __________________ __________________ Grand Total __________________ (vi) The following STATEMENT OF WORK is a description of the requirements for this solicitation: The contractor shall provide the resources and services necessary to create multiple :30 second commercials, along with billboard designs and website takeover for Memorial Day. This will support VA New England Healthcare's education and enrollment activation during a key timeframe. Includes Country Music Fest media campaign and digital media campaign. The contractor shall deliver services from date of award for a 12 month period (including two (2) - one year options), unless otherwise directed by the Contracting Officer. The VISN Business Office is managing this project. The Outreach Director, in consultation with the Contracting Officer's Representative (COR), shall be the contractor's principal point of contact regarding the execution of the contract's requirements. (vii) Delivery FOB Destination to: Attn: Lisa Felix, Bedford VA Medical Center, 200 Springs Rd., Bedford, MA 01730 VAAR 852.237-70 Contractor Responsibilities; VAAR 852.270-1 Representatives of Contracting Officers. (ix) 52.212-2, Evaluation - Commercial Items: FAR provision 52.212-2 applies to this solicitation. The Government will award a contract resulting from this solicitation to the responsible offeror whose offer conforming to the solicitation will be most advantageous to the Government, price and other factors considered. The following factors shall be used to evaluate offers: (i) Technical (ii) Price (iii) Past Performance Technical evaluation shall be based on the ability of the vendor to meet the requirement as defined in the Statement of Work and Price/Cost schedule. Pricing shall be evaluated based on the best value for the Government. Quotations should include the pricing methodology and include the rate offered. (xi) 52.212-4 Contract Terms and Conditions - Commercial Items: apply to this solicitation with the following addenda; VAAR 852.232-72 Electronic Invoice Submission. 52.204-4, 52.217-8, 52.217-9, 852.203-70, 852.215-70, 852.215.71, 852.237-70. (xii) 52.212-5 Contracts Terms and Conditions Required to Implement Statutes or Executive Orders - Commercial Items; The following FAR clauses identified at paragraph b of FAR 52.212.5 are considered checked and are applicable to this acquisition: 52.203-6, 52.204-10, 52.209-6, 52.219-6, 52.219-8, 52.219-14, 52.219-28, 52.222-3, 52.222-21, 52.222-26, 52.222-35, 52.222-36, 52.222-37, 52.222-40, 52.222-54, 52.223-18, 52.225-13, 52.232-34. (xiii) n/a (xiv) The Defense Priorities and Allocations System (DPAS) is not Applicable to this acquisition (xv) n/a (xvi) (RESPONSES ARE DUE Monday 05/15/2013 at 12:00PM eastern standard time (est). Electronic offers will be accepted; submit quotation to - Darlene Chase, VA Boston Contracting and Purchasing Office, 940 Belmont Street/90C, Brockton, MA 02301 or e-mail:
[email protected] (xvii) Contact information Contracting Office Address: Department of Veterans Affairs VA Boston Healthcare System 940 Belmont Street/90C Brockton, Ma 02301 Place of Performance: Attn: Lisa Felix Bedford VA Medical Center 200 Springs Rd. Bedford, MA 01730 Primary Point of Contact.: Darlene Chase Contracting Specialist,
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